Pitching to me is pure joy. I love to pitch, I love to help people pitch, if my life could be all about pitching, I would spend my days tra-la-la-ing through fields of daisies.
The “ah-hah” moment for me came while watching the NBA draft this year. The number two overall pick was Victor Oladipo and all the commentators could talk about was his work ethic. He had worked like hell to get better at every aspect of the game, and it was this – not just his talent – that was seen as an asset to any team lucky enough to pick him.
It made me look at the different arenas that make up my game, as a writer. Of course no one can do everything, and certainly not all things equally well, but I noticed there were things I had chosen to avoid. Places where I wasn’t showing up, much less bringing my A-game.
There are two areas in particular those of us in the business of writing tend to avoid.
The first is Business. The second is Writing.
Business today can seem overwhelming. Do you have cards, are you invoicing, do you meet deadlines? But then there’s also: Can people find you? Are you involved in social media? Are you connecting with readers? Do you have a platform?
As for Writing, the to-do list is deceptively simple. Write more. Write more projects in more genres for more people. Join a writers group. Take classes. Blog.
I risk falling into an exhausted stupor just thinking about it all. But the key is – or at least I hope it is – to just show up. Start small. Brainstorm what you could do to up your game and then pick the easiest, smallest step. And then do it. Immediately. Then, well, do something else. See where it leads. You never know what the game-changer is going to be.
I started by writing this post. What about you?